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Polling
DialTek partners ask millions and millions of
questions annually to understand targeted respondent opinions on
political and economic matters, current events or whether a vacation
is planned for next year. DialTek supports applications utilizing
telephone polls for single-issue surveys, in-depth surveys and tracking
polls. Questions are designed to test the general knowledge of an
issue or concept, and then to probe beneath the surface to determine
the intensity with which people hold an opinion or belief. Analysis
of the results yield age, gender, regional and socio-economic trends
which are used by our clients to tailor their public relations,
political campaigns or product and service offerings.
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